Corporate Training Programs

Custom digital marketing and AI training designed for your organization's specific industry, goals, and team — delivered by Jawdat Shammas.

Request a Training Proposal

Why Choose Jawdat Shammas for Corporate Training?

Off-the-shelf training rarely delivers lasting results. Every organization has unique challenges, different starting skill levels, and specific business goals. Jawdat Shammas designs corporate training programs from the ground up — starting with a needs assessment and ending with measurable outcomes.

With nearly four decades of technology experience and C-level roles — CMO at Jamalon.com, CDO at VogaCloset, Regional SEO Manager at Souq.com (now Amazon) — Jawdat Shammas brings both deep expertise and practical business understanding to every engagement. He has trained teams at organizations like Zain, Orange, Dubai Chamber, and Google's Maharat min Google program. All programs are delivered bilingually in Arabic and English.

How It Works

Every corporate training engagement follows a proven four-step process.

01

Assess

Jawdat Shammas begins every corporate engagement with a thorough needs assessment. This includes understanding your organization's industry, competitive landscape, current team capabilities, and specific business objectives. The assessment can involve stakeholder interviews, skills surveys, and a review of existing marketing activities.

02

Design

Based on the assessment findings, a customized training program is designed from the ground up. This includes selecting the right modules, setting learning objectives, creating relevant case studies from your industry, and building practical exercises that reflect your team's actual challenges and tools.

03

Deliver

Training is delivered in the format that works best for your organization — whether that's intensive on-site workshops, a series of half-day sessions, live online training, or a blended approach. All programs emphasize hands-on practice, with participants working on real projects throughout.

04

Measure

After the program, Jawdat Shammas provides a detailed assessment of participant progress, skills gained, and recommendations for continued development. Follow-up sessions and ongoing support options are available to ensure lasting impact.

Program Formats

Executive Workshops

4–8 hours

Half-day to full-day sessions designed for C-suite and senior leadership. Focus on strategic understanding of digital marketing and AI — not hands-on execution, but the knowledge needed to lead digital transformation.

Team Training Programs

2–5 days

Multi-day intensive programs for marketing teams, communications departments, or sales teams. Hands-on, practical, and tailored to the team's daily tools and workflows.

Bootcamp Intensives

2–8 weeks

Multi-week structured programs with assignments, projects, and assessments. Ideal for organizations building a new digital marketing capability from scratch.

Ongoing Coaching & Support

Ongoing

Regular coaching sessions (weekly or monthly) to provide ongoing guidance, answer questions, review campaigns, and help teams continuously improve after the initial training.

Available Training Topics

Programs can focus on a single discipline or combine multiple topics into a comprehensive curriculum.

SEO & Search Marketing Google Ads & Paid Media Social Media Strategy Content Marketing AI for Marketing Email Marketing & Automation Web Analytics (GA4) Generative Engine Optimization Digital Strategy & Planning Conversion Optimization

Corporate Clients & Partners

Jawdat Shammas has delivered corporate training programs for leading organizations across the Middle East spanning telecommunications, technology, government, education, banking, and healthcare.

Zain Telecom

Telecommunications

Orange Telecom

Telecommunications

Google (Maharat min Google)

Technology

New Media Academy (UAE)

Education

Dubai Chamber

Government & Trade

Edraak — Queen Rania Foundation

Education

Crown Prince Foundation

Government

USAID

International Development

GIZ

International Development

Various banks & financial institutions

Banking & Finance

Major healthcare providers

Healthcare

Government entities across the GCC

Public Sector

What Clients Say

"Jawdat's ability to simplify complex digital marketing concepts and tailor the training to our team's specific needs made all the difference. Our team walked away with skills they could apply immediately."

— Corporate Training Client

Request a Corporate Training Proposal

Tell Jawdat Shammas about your organization's goals and he'll design a training program that delivers measurable results.

Request a Proposal Book a Consultation First