Jawdat Shammas
Futurist · Technologist · Trainer · Consultant
From programming at age 10 in 1987 to navigating the AI revolution in 2026 — Jawdat Shammas has spent nearly four decades at the intersection of technology and business. A technologist turned digital marketing expert turned AI educator, he has trained over 500,000 professionals, led digital strategy at companies like Souq.com and VogaCloset, and now helps organizations across the Middle East prepare for the future.
38+
Years in Technology
500K+
Professionals Trained
8+
Countries Served
C-Level
Experience at Major Companies
How Jawdat Shammas Can Help You
From hands-on training workshops to C-level strategic consulting, Jawdat Shammas brings nearly four decades of technology and business experience to every engagement.
Digital Marketing Training
Comprehensive training programs in SEO, Google Ads, social media marketing, and content strategy — delivered to professionals and teams across the Middle East.
AI & Future Skills Training
Prepare your team for the AI era. Training in generative AI, prompt engineering, AI-powered marketing, Generative Engine Optimization (GEO), and the future of work — grounded in nearly four decades of technology experience.
Corporate & Government Training
Tailored workshops for enterprises and government organizations. Trusted by Google, New Media Academy, Zain, and leading institutions across the MENA region.
Strategic Consultation
Digital transformation strategy, marketing audits, and AI integration — informed by C-level experience at Souq.com, Jamalon.com, and VogaCloset. For organizations ready to move forward.
Trusted by leading organizations
About Jawdat Shammas
Jawdat Shammas is a futurist and technologist who has been building, teaching, and leading in the digital space since the earliest days of the internet in the Middle East. He started programming at age 10 on an MSX computer, built his first websites in 1996, and has since held leadership roles at Souq.com, Jamalon.com, VogaCloset, and Zain Jordan.
As founder of Relevancy Agency and creator of jawdat.ai, he continues to bridge the gap between cutting-edge technology and practical business application.
Read the full story"My goal has always been to take the complexity out of technology and make it accessible to everyone — from a fresh graduate in Amman to a C-suite executive in Dubai."
— Jawdat Shammas
Ready to Future-Proof Your Organization?
Whether you need hands-on training for your team, strategic consulting for digital transformation, or a keynote speaker for your next event — Jawdat Shammas can help.